Our Story

Truthful Scents

Founded in 2012 by a hospitality driven family from Amsterdam, Etika was born from a desire to create more than just a fragrance, to craft a sensory experience that surprises and uplifts guests. With a signature invigorating unisex scent, Etika aims to forge emotional connections through scent, the purest form of hospitality.

Etika Aeternitatus

The Aeternitatus fragrances are an intuitive interpretation of “humility”. A deeply human emotion beautifully explored by philosopher Baruch Spinoza in his seminal work Ethics. In this timeless book, Spinoza sought a universal truth rooted in eternity and the divine (or Nature).

Inspired by his vision, Etika’s fragrances strive to bridge differences and awaken shared human values, not through words, but through scent. A quiet invitation to connect.

EtikA. “Truthful Scents. For All Passionate Noses” 

 “To remain wise and happy one must partake of
all of the beautiful things in life without causing harm to others - fine food
and drinks, lively conversation, invigorating colors, lovely smells, music,
clothing, art – anything that can be enjoyed by all of the senses. Too much of
each, however, can lead to oversaturation. Then, even the most beautiful can to
find a lose its strength”. 

B. de Spinoza